Heartland Goodwill Enterprises

Analysis

Heartland Goodwill Enterprises is a registered charity in United States, based in Cedar Rapids, IA. It received its IRS tax-exemption ruling in August 2015, 11 years ago. Its declared purposes cover human services, which this site groups under poverty relief. The IRS classifies it as a supporting organisation (type i) under section 501(c)(3), and contributions to it are listed as tax-deductible.

In the financial year ending December 2023, Heartland Goodwill Enterprises reported income of $4.1m and spending of $3.4m, spending 83% of its income. Across the 5 years on record, from December 2019 to December 2023, income grew from $1.1m to $4.1m (+276%), an average of +39% a year. The sharpest change came in the year to December 2021, when income rose by 114%. Over the whole period it spent 90% of the income it received.

Among 62,758 United States charities whose main cause is poverty relief and that reported income, Heartland Goodwill Enterprises sits at the 89th percentile: it is larger than about 89% of them. Against every charity in United States with reported income it ranks in the 91st percentile, and in the 92nd percentile within IA. Charities of a similar size with the same main cause include Abused & Homeless Childrens Refuge ($4.1m), Youth Justice Network Inc ($4.1m) and Hollidaysburg Area Young Mens Christian Association ($4.1m).

On its Form 990 for the period ending December 2023, revenue came from contributions and grants 0.2% and program service revenue 49% of the total. Other salaries and wages came to $1.4m. At year end it held assets of $11.3m against liabilities of $9.4m, net assets of $1.9m. It reported 59 employees.