Sane
Analysis
Sane is a registered charity in England and Wales, based in London. It was registered in April 1987, 39 years ago. Its declared purposes cover general charitable purposes, education/training, the advancement of health or saving of lives and other charitable purposes, which this site groups under health and saving lives. Legally it is a charitable company (Companies House number 02114937). It says it provides services, provides advocacy/advice/information and sponsors or undertakes research.
In the financial year ending March 2025, Sane reported income of £1.2m and spending of £1.6m, spending 131% of what it took in. Across the 5 years on record, from March 2021 to March 2025, income fell from £1.6m to £1.2m (-23%), an average of -6.5% a year. The sharpest change came in the year to March 2024, when income rose by 123%. Over the whole period it spent 98% of the income it received.
Among 24,651 England and Wales charities whose main cause is health and saving lives and that reported income, Sane sits at the 90th percentile: it is larger than about 90% of them. Against every charity in England and Wales with reported income it ranks in the 94th percentile. Charities of a similar size with the same main cause include Pipal Tree (£1.2m), Sheffield and Hallamshire County Football Association Limited (£1.2m) and The Southend on Sea Darby and Joan Organisation Limited (£1.2m).
In its latest detailed accounts, income came from donations and legacies 73%, investments 2.3% and trading 1.0%. Gifts in wills alone brought in £301k. Charitable activities took 74% of spending and raising funds 20%. Reserves of £753k would cover about 6 months of spending at that rate. It employed 28 people.
Income and spending
Where the income comes from
- Donations 48%
- Legacies 25%
- Trading 1.0%
- Investments 2.3%
- Other 24%
In the charity's own words
Raising awareness and campaigning to combat stigma surrounding mental illness and to improve mental health servicesProviding emotional support and specialist services through its helpline SANEline open 365 evenings a year, Email service, Textcare and Online ForumPromoting and hosting research into the causes of mental illness and effectiveness of treatments and therapies
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Pipal Tree | Kingsbridge | £1.2m |
| Sheffield and Hallamshire County Football Association Limited | Sheffield | £1.2m |
| The Southend on Sea Darby and Joan Organisation Limited | Westcliff-On-Sea | £1.2m |
| York Against Cancer | York | £1.2m |