Sharing Affection Love and Mercy
Analysis
Sharing Affection Love and Mercy is a registered charity in England and Wales, based in Essex. It was registered in April 2023, 3 years ago. Its declared purposes cover education/training and religious activities, which this site groups under religion. Legally it is a charitable incorporated organisation (CIO). It says it provides advocacy/advice/information.
In the financial year ending May 2025, Sharing Affection Love and Mercy reported income of £396k and spending of £248k, leaving 38% of income unspent that year. Across the 2 years on record, from May 2024 to May 2025, income fell from £594k to £396k (-33%), an average of -33% a year. The sharpest change came in the year to May 2025, when income dropped by 33%. Over the whole period it spent 52% of the income it received.
Among 20,496 England and Wales charities whose main cause is religion and that reported income, Sharing Affection Love and Mercy sits at the 90th percentile: it is larger than about 90% of them. Against every charity in England and Wales with reported income it ranks in the 88th percentile. Charities of a similar size with the same main cause include Fishponds Baptist Church (£396k), Destiny International Christian Assembly Birmingham Branch (£397k) and The Parochial Church Council of the Ecclesiastical Parish of Edgware (£396k).
Income and spending
Where the income comes from
- Other 100%
In the charity's own words
SALAM promotes the Islamic faith by delivering educational and digital resources to the public. We provide accessible guidance on Islamic beliefs and practices, including Salah (prayer) and Wudhu (ablution), through social media, podcasts and online workshops.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Fishponds Baptist Church | Bristol | £396k |
| Destiny International Christian Assembly Birmingham Branch | Birmingham | £397k |
| The Parochial Church Council of the Ecclesiastical Parish of Edgware | Edgware | £396k |
| Brunstad Christian Church Huntworth | Somerset | £397k |