Maddie's Miracle
Analysis
Maddie's Miracle is a registered charity in England and Wales, based in Bournemouth. It was registered in January 2019, 7 years ago. Its declared purposes cover education/training and the advancement of health or saving of lives, which this site groups under health and saving lives. Legally it is a charitable incorporated organisation (CIO). It says it provides services and provides advocacy/advice/information.
In the financial year ending December 2025, Maddie's Miracle reported income of £61k and spending of £56k, spending 92% of its income. Across the 5 years on record, from December 2021 to December 2025, income grew from £27k to £61k (+128%), an average of +23% a year. The sharpest change came in the year to December 2022, when income rose by 123%. Over the whole period it spent 96% of the income it received.
Among 24,651 England and Wales charities whose main cause is health and saving lives and that reported income, Maddie's Miracle sits at the 55th percentile: it is larger than about 55% of them. Against every charity in England and Wales with reported income it ranks in the 64th percentile. Charities of a similar size with the same main cause include Dovetail Community Outreach (£61k), Let's Link (£61k) and British Association for Cytopathology (Bac) (£61k).
Income and spending
Where the income comes from
- Other 100%
In the charity's own words
Maddie's Miracle activities are to provide services of breastfeeding, perinatal and antenatal education, guidance and support to women and families around the UK, particularly those who are vulnerable, isolated, disabled or in areas of deprivation where no support services exist. Maddie's Miracle also advocates to dispel stigma and discrimination surrounding breastfeeding.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Dovetail Community Outreach | Uxbridge | £61k |
| Let's Link | Surrey | £61k |
| British Association for Cytopathology (Bac) | London | £61k |
| The Arctic One Foundation - Get Involved | Chesham | £61k |