Play it Forward

Analysis

Play it Forward is a registered charity in England and Wales, based in London. It was registered in February 2018, 8 years ago. Its declared purposes cover general charitable purposes, education/training, the advancement of health or saving of lives and the prevention or relief of poverty, which this site groups under health and saving lives. Legally it is a charitable incorporated organisation (CIO). It says it provides other finance, provides buildings/facilities/open space and provides services.

In the financial year ending March 2025, Play it Forward reported income of £287k and spending of £270k, spending 94% of its income. Across the 5 years on record, from March 2021 to March 2025, income grew from £38k to £287k (+651%), an average of +66% a year. The sharpest change came in the year to March 2022, when income rose by 198%. Over the whole period it spent 101% of the income it received.

Among 24,651 England and Wales charities whose main cause is health and saving lives and that reported income, Play it Forward sits at the 77th percentile: it is larger than about 77% of them. Against every charity in England and Wales with reported income it ranks in the 85th percentile. Charities of a similar size with the same main cause include We Mind & Kelly Matters (£287k), Mother and Child Welfare Organisation (£288k) and Darlingtonos (CIO) (£287k).