Veganuary

Analysis

Veganuary is a registered charity in England and Wales, based in London. It was registered in August 2016, 10 years ago. Its declared purposes cover animals and other charitable purposes, which this site groups under animals. Legally it is a charitable incorporated organisation (CIO). It says it provides advocacy/advice/information and sponsors or undertakes research.

In the financial year ending February 2025, Veganuary reported income of £2.5m and spending of £2.4m, spending 96% of its income. Across the 5 years on record, from February 2021 to February 2025, income grew from £1.7m to £2.5m (+50%), an average of +11% a year. The sharpest change came in the year to February 2024, when income rose by 27%. Over the whole period it spent 96% of the income it received.

Among 2,161 England and Wales charities whose main cause is animals and that reported income, Veganuary sits at the 96th percentile: it is larger than about 96% of them. Against every charity in England and Wales with reported income it ranks in the 97th percentile. Charities of a similar size with the same main cause include Retraining of Race Horses (£2.5m), RSPCA Llys Nini Carmarthenshire to Cardiff – Sir Gâr i Gaerdydd (£2.5m) and Bumblebee Conservation Trust (£2.5m).

In its latest detailed accounts, income came from donations and legacies 92% and trading 8.2%. Charitable activities took 95% of spending and raising funds 3.3%. Reserves of £870k would cover about 4 months of spending at that rate. It employed 38 people.