Midlands Air Ambulance Charity
Analysis
Midlands Air Ambulance Charity is a registered charity in England and Wales, based in Shropshire. It was registered in July 2011, 15 years ago. Its declared purposes cover the advancement of health or saving of lives and armed forces/emergency service efficiency, which this site groups under health and saving lives. Legally it is a charitable company (Companies House number 07683841). It says it provides services.
In the financial year ending March 2026, Midlands Air Ambulance Charity reported income of £20.8m and spending of £20.1m, spending 97% of its income. Across the 5 years on record, from March 2022 to March 2026, income grew from £18.0m to £20.8m (+15%), an average of +3.6% a year. The sharpest change came in the year to March 2024, when income rose by 16%. Over the whole period it spent 83% of the income it received.
Among 24,651 England and Wales charities whose main cause is health and saving lives and that reported income, Midlands Air Ambulance Charity sits at the 99th percentile: it is larger than about 99% of them. Against every charity in England and Wales with reported income it ranks in the 100th percentile. Charities of a similar size with the same main cause include Felix Charity (£20.8m), North West Lung Centre (£20.9m) and Epilepsy Society (£20.7m).
In its latest detailed accounts, income came from donations and legacies 84%, trading 8.9%, investments 4.8% and charitable activities 1.5%. Gifts in wills alone brought in £7.6m. Charitable activities took 65% of spending and raising funds 26%. Reserves of £13.9m would cover about 8 months of spending at that rate. It employed 162 people.
Income and spending
Where the income comes from
- Donations 48%
- Legacies 37%
- Charitable activities 1.5%
- Trading 8.9%
- Investments 4.8%
- Other 0.4%
In the charity's own words
Midlands Air Ambulance Charity (registered charity number 1143118), formerly known as County Air Ambulance (1001064). The charity's mission is to provide patients with pre-hospital care and lifesaving intervention through its helicopter-led emergency medical services (HEMS).The charity covers Gloucestershire, Herefordshire, Shropshire, Staffordshire, the West Midlands and Worcestershire.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Felix Charity | London | £20.8m |
| North West Lung Centre | Cheshire | £20.9m |
| Epilepsy Society | Buckinghamshire | £20.7m |
| Penrose Options | London | £20.9m |