Luvely

Analysis

Luvely is a registered charity in England and Wales, based in Ely. It was registered in May 2011, 15 years ago. Its declared purposes cover general charitable purposes, education/training, the prevention or relief of poverty and arts/culture/heritage/science, which this site groups under poverty relief. Legally it is a charitable trust. It says it makes grants to individuals, makes grants to organisations and provides buildings/facilities/open space.

In the financial year ending March 2025, Luvely reported income of £24k and spending of £33k, spending 139% of what it took in. Across the 5 years on record, from March 2021 to March 2025, income grew from £16k to £24k (+46%), an average of +10% a year. The sharpest change came in the year to March 2023, when income rose by 68%. Over the whole period it spent 102% of the income it received.

Among 15,276 England and Wales charities whose main cause is poverty relief and that reported income, Luvely sits at the 45th percentile: it is larger than about 45% of them. Against every charity in England and Wales with reported income it ranks in the 48th percentile. Charities of a similar size with the same main cause include Scartho Celebration Church (£24k), The News of the World N a T S O P a Relief Fund (£24k) and Churches Together in Penwortham Foodbank (£24k).