The Cheer-Up Squad Limited
Analysis
The Cheer-Up Squad Limited is a registered charity in England and Wales, based in London. It was registered in January 2011, 15 years ago. Its declared purposes cover the advancement of health or saving of lives, which this site groups under health and saving lives. Legally it is a charitable company (Companies House number 07419511). It says it provides services.
In the financial year ending October 2025, The Cheer-Up Squad Limited reported income of £140k and spending of £140k, spending 100% of its income. Across the 5 years on record, from October 2021 to October 2025, income grew from £60k to £140k (+132%), an average of +23% a year. The sharpest change came in the year to October 2025, when income rose by 67%. Over the whole period it spent 95% of the income it received.
Among 24,651 England and Wales charities whose main cause is health and saving lives and that reported income, The Cheer-Up Squad Limited sits at the 68th percentile: it is larger than about 68% of them. Against every charity in England and Wales with reported income it ranks in the 76th percentile. Charities of a similar size with the same main cause include Bernard Piggott Charitable Trust (£140k), The Chillag Family Charitable Trust (£140k) and The Mintridge Foundation (£140k).
Income and spending
Where the income comes from
- Other 100%
In the charity's own words
We cheer the sick, disabled, frail children and the elderly in hospitals, homes, or care settings by providing light entertainment, companionship, activities, food vouchers, and lending CDs, DVDs, toys to ease isolation, improve mental health and physical well-being.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Bernard Piggott Charitable Trust | Worcestershire | £140k |
| The Chillag Family Charitable Trust | Salford | £140k |
| The Mintridge Foundation | Northamptonshire | £140k |
| New Step for African Community Charity | Cheshire | £140k |