New Directions (Rugby) Limited

Analysis

New Directions (Rugby) Limited is a registered charity in England and Wales, based in Rugby. It was registered in October 1991, 35 years ago. Its declared purposes cover general charitable purposes, education/training, disability and accommodation/housing, which this site groups under disability. Legally it is a charitable company (Companies House number 02647131). It says it provides human resources, provides buildings/facilities/open space and provides services.

In the financial year ending March 2025, New Directions (Rugby) Limited reported income of £6.9m and spending of £6.7m, spending 96% of its income. Across the 5 years on record, from March 2021 to March 2025, income grew from £4.8m to £6.9m (+43%), an average of +9.4% a year. The sharpest change came in the year to March 2025, when income rose by 21%. Over the whole period it spent 96% of the income it received.

Among 12,871 England and Wales charities whose main cause is disability and that reported income, New Directions (Rugby) Limited sits at the 98th percentile: it is larger than about 98% of them. Against every charity in England and Wales with reported income it ranks in the 98th percentile. Charities of a similar size with the same main cause include Homefield College Limited (£6.8m), Moon Hall Schools Educational Trust (£6.9m) and Lucille Foundation (£6.8m).

In its latest detailed accounts, income came from charitable activities 100%. Charitable activities took 99% of spending and raising funds 0.0%. Reserves of £3.7m would cover about 7 months of spending at that rate. It employed 194 people.