Rethink Media Inc

Analysis

Rethink Media Inc is a registered charity in United States, based in San Francisco, CA. It received its IRS tax-exemption ruling in May 2014, 12 years ago. Its declared purposes cover education, which this site groups under education and training. The IRS classifies it as a publicly supported organisation (donations from the general public) under section 501(c)(3), and contributions to it are listed as tax-deductible.

In the financial year ending December 2023, Rethink Media Inc reported income of $2.2m and spending of $3.0m, spending 134% of what it took in. Across the 5 years on record, from December 2019 to December 2023, income fell from $3.2m to $2.2m (-30%), an average of -8.7% a year. The sharpest change came in the year to December 2021, when income rose by 74%. Over the whole period it spent 104% of the income it received.

Among 66,972 United States charities whose main cause is education and training and that reported income, Rethink Media Inc sits at the 83rd percentile: it is larger than about 83% of them. Against every charity in United States with reported income it ranks in the 87th percentile, and in the 87th percentile within CA. Charities of a similar size with the same main cause include Drexel Neumann Academy ($2.2m), Imagine Camelback Middle Inc ($2.2m) and Aspira Community Enterprises Inc ($2.2m).

On its Form 990 for the period ending December 2023, revenue came from contributions and grants 93% and program service revenue 2.9% of the total. Compensation of current officers, directors and key employees was $569k (19% of expenses). Other salaries and wages came to $1.4m. It paid $51k in professional fundraising fees. At year end it held assets of $2.8m against liabilities of $361k, net assets of $2.5m. It reported 32 employees.