The Parade Company

Analysis

The Parade Company is a registered charity in United States, based in Detroit, MI. It received its IRS tax-exemption ruling in October 1986, 40 years ago. Its declared purposes cover recreation and sports, which this site groups under amateur sport and recreation. The IRS classifies it as a supporting organisation under section 501(c)(3), and contributions to it are listed as tax-deductible.

In the financial year ending January 2024, The Parade Company reported income of $5.7m and spending of $3.9m, leaving 32% of income unspent that year. Across the 5 years on record, from January 2020 to January 2024, income grew from $3.1m to $5.7m (+83%), an average of +16% a year. The sharpest change came in the year to January 2023, when income rose by 93%. Over the whole period it spent 74% of the income it received.

Among 30,892 United States charities whose main cause is amateur sport and recreation and that reported income, The Parade Company sits at the 99th percentile: it is larger than about 99% of them. Against every charity in United States with reported income it ranks in the 93rd percentile, and in the 93rd percentile within MI. Charities of a similar size with the same main cause include Florida Sports Foundation Incorporated ($5.7m), The Colorado Golf Association Inc ($5.7m) and Special Olympics Massachusetts Inc ($5.6m).

On its Form 990 for the period ending January 2024, revenue came from contributions and grants 115% of the total. It paid $150k in professional fundraising fees. At year end it held assets of $7.7m against liabilities of $89k, net assets of $7.6m.