American Academy of Advertising

Analysis

American Academy of Advertising is a registered charity in United States, based in Key West, FL. It received its IRS tax-exemption ruling in September 1981, 45 years ago. Its declared purposes cover community improvement and capacity building, which this site groups under community and economic development. The IRS classifies it as a publicly supported organisation (gross receipts test) under section 501(c)(3), and contributions to it are listed as tax-deductible.

In the financial year ending December 2023, American Academy of Advertising reported income of $353k and spending of $235k, leaving 33% of income unspent that year. Across the 5 years on record, from December 2019 to December 2023, income grew from $310k to $353k (+14%), an average of +3.3% a year. The sharpest change came in the year to December 2022, when income rose by 25%. Over the whole period it spent 61% of the income it received.

Among 19,475 United States charities whose main cause is community and economic development and that reported income, American Academy of Advertising sits at the 62nd percentile: it is larger than about 62% of them. Against every charity in United States with reported income it ranks in the 65th percentile, and in the 68th percentile within FL. Charities of a similar size with the same main cause include Civic Results ($353k), Collier County Honor Flight Inc ($353k) and Sheppard Military Affairs Committee Inc ($353k).

On its Form 990 for the period ending December 2023, revenue came from contributions and grants 16% and program service revenue 80% of the total. At year end it held assets of $1.3m against liabilities of $0, net assets of $1.3m.