Initiative Earth

Analysis

Initiative Earth is a registered charity in England and Wales, based in London. It was registered in November 2020, 6 years ago. Its declared purposes cover environment/conservation/heritage, which this site groups under environment and conservation. Legally it is a charitable company (Companies House number 12550616). It says it provides advocacy/advice/information and acts as an umbrella or resource body.

In the financial year ending December 2025, Initiative Earth reported income of £381k and spending of £501k, spending 131% of what it took in. Across the 5 years on record, from April 2022 to December 2025, income fell from £402k to £381k (-5.1%), an average of -1.3% a year. The sharpest change came in the year to December 2023, when income rose by 98%. Over the whole period it spent 99% of the income it received.

Among 4,574 England and Wales charities whose main cause is environment and conservation and that reported income, Initiative Earth sits at the 89th percentile: it is larger than about 89% of them. Against every charity in England and Wales with reported income it ranks in the 88th percentile. Charities of a similar size with the same main cause include Sustainability First (£381k), Mevagissey Piers and Harbour (£388k) and River Waveney Trust (£380k).