Magic for Smiles
Analysis
Magic for Smiles is a registered charity in England and Wales, based in Oxford. It was registered in March 2019, 7 years ago. Its declared purposes cover recreation, which this site groups under amateur sport and recreation. Legally it is a charitable incorporated organisation (CIO). It says it provides services.
In the financial year ending December 2025, Magic for Smiles reported income of £19k and spending of £16k, spending 83% of its income. Across the 5 years on record, from December 2021 to December 2025, income grew from £15k to £19k (+28%), an average of +6.4% a year. The sharpest change came in the year to December 2025, when income rose by 39%. Over the whole period it spent 100% of the income it received.
Among 12,174 England and Wales charities whose main cause is amateur sport and recreation and that reported income, Magic for Smiles sits at the 50th percentile: it is larger than about 50% of them. Against every charity in England and Wales with reported income it ranks in the 43rd percentile. Charities of a similar size with the same main cause include Rennington Village Hall (£19k), Wolves Martial Arts Community CIO (£19k) and Welsh Schools Athletic Association (£19k).
Income and spending
Where the income comes from
- Other 100%
In the charity's own words
Magic for Smiles provides exposure to magic for vulnerable children mostly refugees - in Lebanon, Turkey, Jordan and elsewhere. This normally takes the form of magic shows in camps, activity centres, community centres and sometimes schools. There may also be magic tuition for small numbers of children. The initiative is seen through a psychosocial lens offering many benefits beyond entertainment.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Rennington Village Hall | Northumberland | £19k |
| Wolves Martial Arts Community CIO | Wolverhampton | £19k |
| Welsh Schools Athletic Association | Cardiff | £19k |
| 1st Moore Scout Group | Runcorn | £19k |