Just Like US
Analysis
Just Like US is a registered charity in England and Wales, based in 256-260 Old Street. It was registered in January 2016, 10 years ago. Its declared purposes cover human rights/religious or racial harmony/equality or diversity, which this site groups under human rights and equality. Legally it is a charitable incorporated organisation (CIO). It says it provides services and provides advocacy/advice/information.
In the financial year ending August 2025, Just Like US reported income of £1.1m and spending of £1.1m, spending 97% of its income. Across the 5 years on record, from August 2021 to August 2025, income grew from £546k to £1.1m (+109%), an average of +20% a year. The sharpest change came in the year to August 2023, when income rose by 70%. Over the whole period it spent 94% of the income it received.
Among 700 England and Wales charities whose main cause is human rights and equality and that reported income, Just Like US sits at the 93rd percentile: it is larger than about 93% of them. Against every charity in England and Wales with reported income it ranks in the 94th percentile. Charities of a similar size with the same main cause include Advocacy After Fatal Domestic Abuse Ltd (£1.1m), The Runnymede Trust (£1.1m) and The 93 Percent Club Foundation (£1.1m).
In its latest detailed accounts, income came from donations and legacies 93%, trading 4.9% and charitable activities 1.4%. Charitable activities took 75% of spending and raising funds 22%. Grants to other organisations totalled £17k. Reserves of £511k would cover about 5 months of spending at that rate. It employed 14 people.
Income and spending
Where the income comes from
- Donations 93%
- Charitable activities 1.4%
- Trading 4.9%
- Investments 0.7%
In the charity's own words
Just Like Us sends recent LGBT school leavers into schools to give talks and workshops that champion LGBT equality and challenge prejudice. Our national initiative, School Diversity Week, empowers pupils to run events that tackle homophobia, biphobia and transphobia. We also train teachers to support students in establishing Pride Groups, student-led clubs for LGBT students and allies.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Advocacy After Fatal Domestic Abuse Ltd | Swindon | £1.1m |
| The Runnymede Trust | 37 Cremer St | £1.1m |
| The 93 Percent Club Foundation | London | £1.1m |
| Christian Fellowship School Trust | Liverpool | £1.2m |