The Audience Agency
Analysis
The Audience Agency is a registered charity in England and Wales, based in Manchester. It was registered in November 2012, 14 years ago. Its declared purposes cover general charitable purposes, education/training and arts/culture/heritage/science, which this site groups under arts, culture, heritage and science. Legally it is a charitable company (Companies House number 08117915). It says it provides services.
In the financial year ending March 2024, The Audience Agency reported income of £2.7m and spending of £3.1m, spending 118% of what it took in. Across the 4 years on record, from March 2021 to March 2024, income fell from £2.8m to £2.7m (-6.9%), an average of -2.3% a year. The sharpest change came in the year to March 2024, when income dropped by 22%. Over the whole period it spent 103% of the income it received.
Among 17,634 England and Wales charities whose main cause is arts, culture, heritage and science and that reported income, The Audience Agency sits at the 97th percentile: it is larger than about 97% of them. Against every charity in England and Wales with reported income it ranks in the 97th percentile. Charities of a similar size with the same main cause include Society of Antiquaries of London (£2.6m), Rich Mix Cultural Foundation (£2.7m) and The Linnean Society of London (£2.6m).
In its latest detailed accounts, income came from charitable activities 85%, trading 7.9% and donations and legacies 6.7%. Charitable activities took 93% of spending and raising funds 6.7%. Reserves of £466k would cover about 2 months of spending at that rate. It employed 56 people.
Data notes from the register: The regulator lists this charity's latest annual return or accounts as overdue.
Income and spending
Where the income comes from
- Donations 6.7%
- Charitable activities 85%
- Trading 7.9%
- Investments 0.0%
- Other 0.0%
In the charity's own words
Support services for Arts, Cultural & Heritage organisations.
Similar-sized charities, same cause
| Charity | Location | Income |
|---|---|---|
| Society of Antiquaries of London | London | £2.6m |
| Rich Mix Cultural Foundation | London | £2.7m |
| The Linnean Society of London | London | £2.6m |
| Wimbledon and Putney Commons Conservators | London | £2.7m |